Nissan Ariya in Blue looks like the world’s sportiest electric SUV

A blue & black Nissan Ariya was showcased at an EV event in Miki city, Japan today, and it looks stunning. An all-black Nissan Ariya would look menacing, but probably not as sporty as this blue & black two-tone unit.

Nissan Ariya blue-black front quarters
Nissan is displaying the Ariya at various locations in Japan already.

The Nissan Ariya will be one of the exciting electric SUV launches in the United States in 2021. However, there may not be enough supply to fulfill orders initially, suggests a report.

US launch & production plan

The pictures in this story show that the Nissan Ariya is on public display in Japan and can be viewed in person almost a year ahead of the mid-2021 launch. For the U.S. market, 2021 is the confirmed year for launch, and fall could be the time when the first units reach dealer showrooms. In the first year of production, Nissan plans to manufacture 30,000 units of the Ariya, and so, there may not be enough cars heading to the U.S. market initially.

The Nissan Ariya will go on sale at a time when the demand for electric SUVs is expected to see a boom. Given its SUV body style, range, price and high-end technologies, it should go on to become Nissan’s best-selling electric car. Nissan sold 12,365 units in the USA last year, and it may see a much higher uptake for the Ariya in its first full year of sales.

With 30,000 units split between no less than four prominent sales territories, namely Japan, China, Europe and North America, there’s no doubt that Nissan will face a shortage for the Ariya. Nissan insiders aren’t that happy with the planned low volume, with one source saying “It’s a bit underwhelming” and rhetorically asking “Is this going to be a vehicle that brings a halo effect to the brand or not?”

Nissan does plan to ramp up the production of the Ariya, but gradually. Another source said that Nissan will manufacture 40,000 units in Japan in 2021 and eventually optimize the annual production to 100,000 units. According to two people privy to confidential information, the company will manufacture this model in China as well, and that could free up a lot of Japanese export production for North America and Europe.


The Nissan Ariya looks like no other Nissan model in the market, and that’s because it follows a new design theme – Timeless Japanese Futurism. The all-electric SUV-coupe exudes powerfulness with grace and simplicity, which is easily relatable with Japan. A sleek silhouette and smooth, seamless surfaces make it look built to cut through the air with a breeze.

The Nissan Ariya has a chic design, but at the same time, it also has some attributes that portray dominance and sportiness. The thin LED headlamps, which are built of four 20-mm mini-projectors, the giant “aerodynamic shield” in place of a traditional grille and the drop-down LED DRLs let onlookers know exactly what’s coming their way. The new brand logo, positioned at the center of the aerodynamic shield, is an illuminated one, adding to the vehicle’s sci-fi first impression.

Black underbody cladding goes from the front all the way to the rear and complements the chunky alloy wheels in contributing to the classic SUV traits. At the rear, a steeply raked C-pillar merges flawlessly into the deck. That and the quickly sloping roof line are principal to the Nissan Ariya’s low-slung, sporty stance. The rear combination lamps had to have some drama like the front lights, and the combined light blade with a blackened treatment ensure that.

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Inside, too, the Nissan Ariya has its own identity and lays a foundation for future Nissans. Thanks to the dedicated BEV platform, it has a flat floor, which means an uninterrupted and practical cabin that gives more legroom and easier interaction between the front- and rear-seat occupants.

Nissan says that the interior is closer to that of a sleek cafe lounge on a starship than to an ordinary vehicle cabin (no reason to argue on that!). The dashboard has been designed to look sleeker and virtually merge with the door panels seamlessly. It is in line with the vehicle’s minimalist nature, perhaps in the highest degree of all parts, with almost no physical controls on it. The company has integrated the primary climate control functions into a wooden centre dash – talk about being premium and close to nature – with capacitive haptic switches.

The steering wheel is a fancy two-spoke unit, underscoring the less is more philosophy of the EV. Two large displays – a fully digital instrument cluster and a touchscreen central display – are positioned in an upright manner to allow the driver to easily view information and access the infotainment system.

Range & Performance

Along with a striking exterior and an exceptionally minimalist interior, the Nissan Ariya rides on a brand new Alliance platform, the CMF-EV. Nissan has announced four configurations for the Ariya, with 63 kWh and 87 kWh battery pack options and one or two motors with 160 kW – 290 kW of power and 221.2 lb.-ft. – 442.5 lb.-ft. of torque.

Japanese specificationsAriya (2WD)Ariya (2WD)Ariya (AWD)Ariya (AWD)
Battery capacity
(estimated; subject to homologation)
65 kWh
63 kWh
90 kWh
87 kWh
65 kWh
63 kWh
90 kWh
87 kWh
Output160 kW178 kW250 kW290 kW
Torque300 Nm/221.2 lb-ft300 Nm/221.2 lb-ft560 Nm/413 lb-ft600 Nm/442.5 lb-ft
(0-62 mph)
7.5 s7.6 s5.4 s5.1 s
Top speed100 mph100 mph124.2 mph124.2 mph
Estimated range based on WLTC Japan cycle; subject to homologationUp to 279.6 miUp to 379 miUp to 379 miUp to 379 mi
Common specifications (across variants)
Length4,595 mm (180.9 in)
Width1,850 mm (72.83 in)
Height1,655 mm (65.15 in)
Weight1,900 kg – 2,200 kg (4,188.7 – 4,850.1 lbs)
Wheelbase2,775 mm (109.25 in)
Luggage capacity466 L (2WD) / 408 L (AWD)
Tire size
(front and rear)
235/55 R19
255/45 R20 (optional)

In the US, Nissan estimates the Ariya to receive a rating of approximately 300 miles from EPA. The peak power for DC fast charging is 130 kW, although the charging times aren’t out yet.

Release Date & Price

What is the Nissan Ariya release date?

The Nissan Ariya launch in the U.S. market will happen in late 2021.

Which electric SUVs will the Nissan Ariya compete with?

The Nissan Ariya rivals in the USA will include the VW ID.4, VW ID.4 GTX/VW ID.5 and the Tesla Model Y.

What will be the base Nissan Ariya price?

Prices of the Nissan Ariya in the USA will likely start at around $40,000.

Nissan has so far confirmed to manufacture the Ariya at only the Tochigi plant in Japan. It will likely price the VW ID.4 and Chevrolet Bolt EUV rival from around $40,000.

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