U.S.-spec Genesis Electrified GV70 production begins next month

  • Will be the first Genesis model to be made in the U.S.
  • Expected to start at around USD 65,000, challenging the Tesla Model Y
  • With 480+ hp on tap, 0-60 mph is likely to take only about 4 seconds!
  • Has earned praise from the S.Korean media for its ride and performance

Update: ‘Interior’ section, ‘Battery & Range’ sub-section of ‘Specifications,’ and ‘Release Date’ sub-section of ‘Global Production & Release’ updated.

The Genesis Electrified GV70 made its world debut at the Guangzhou Auto Show in November 2021. The mid-size electric SUV from the Hyundai Motor Group-owned luxury automaker is its third EV after the Electrified G80 and the GV60 in the global market.

In Europe, the Electrified GV70 will compete with models such as the BMW iX3 and the Mercedes EQC, which are also conversions of thermal-engined vehicles. In the United States, the all-electric Genesis GV70 would rival the Tesla Model Y and the Audi Q4 e-tron when it rolls out of the local factory in Alabama in a few weeks. Here’s everything you need to know about the upcoming Genesis electric car:

Exterior

The Genesis Electrified GV70 won’t attract double takes as it stays close to the ICE variant with minimal design changes. The fascia makes use of an aerodynamic crest featuring an inverted G-Matrix pattern to stress the electric SUV’s mission for sustainability. This faux radiator grille hides the vehicle’s charging port. The side air inlets in the front bumper are smaller, and the lower air intake has an understated appearance.

On the sides, the GV70 Electric sports exclusive 19- or 20-inch alloy wheels. At the rear, the Electrified GV70 skips the GV70’s grilles and vertically positioned tailpipes on the bumper. The body-colored, simpler design gives a cleaner styling to the electric SUV.

The body color of the all-electric SUV you see in the images here is Atacama Copper Matte. In South Korea, customers can pick from the following exterior paint options:

  • Uyuni White
  • Savile Silver
  • Carbon Metal
  • Vik Black
  • Cardiff Green
  • Capri Blue
  • Mauna Red
  • Barossa Burgundy
  • Matterhorn White (matt)*
  • Melbourne Gray (matt)*
  • Brunswick Green (matt)*
  • Barossa Burgundy (matt)*

*KRW 700,000 (USD 509) paid option

Korean media reaction

The Electrified GV70 was on display at the 2021 Seoul Mobility Show held between November 25, 2021, and December 5, 2021. YouTube channel 비피디 BPD was in attendance and shared many observations in a walkaround. It said that the Electrified GV70 looks super clean and feels more luxurious (than the GV70). Here, we get a close look at the closed-off upper grille, which lends the front-end a cleaner look compared to the GV70. YouTube channel CAR Sawyoung’s walkaround also mentions the refined exterior as a highlight of the Electrified GV70. Unlike on the GV70, the vertical side air inlets are not too big, it notes.

Interior

The interior design of the Genesis Electrified GV70 is no different from its ICE donor model. The electric SUV features a prominent three-spoke steering wheel and a dual-tone dashboard.

This vehicle is furnished with a wide variety of materials including wool woven seats and recycled nylon flooring, that are used in an eco-friendly way, all in a high-quality finish.

Markus Henne, CEO of Genesis Motor China at the world premiere on 19 November 2021

Genesis says it has lowered the GV70’s center tunnel in the all-electric variant to offer an equivalent amount of second-row space. The Electrified version features a 12.3-inch digital instrument cluster, heads-up display, Ergo Motion front seats, 14.5-inch HD touchscreen infotainment system with Augmented Reality navigation, and fingerprint recognition. However, the upholstery and inserts would differ, with the pure electric variant getting cruelty-free, recycled, and sustainable materials.

In South Korea, Genesis offers the interior in three color options, including dual-tone:

  • Obsidian Black Mono-tone
  • Ocean Wave Blue / Pine Grove Green Two-tone
  • Ocean Wave Blue / Glacier White Two-tone

The U.S.-spec Genesis Electrified GV70 features a Glacier White interior, as per a report Forbes Wheels published on November 4, 2022.

2023 Genesis Electrified GV70 EV rear seats
The Genesis Electrified GV70 is a five-seat mid-size SUV. Image Source: Genesis

Specifications

Power & Torque

The Genesis Electrified GV70 comes exclusively in all-wheel drive, with both axles having a propulsion motor. Each motor generates 160 kW (214 hp) and 350 Nm (258 Lb.-Ft.), resulting in total power and total torque of 320 kW (429 hp) and 700 Nm (516 Lb.-Ft.), respectively. A boost mode is available in the GV70 EV, and it increases the powertrain’s maximum power to 360 kW (483 hp). Like the Electrified G80, the Electrified GV70 features a new type of (electric) Dynamic Torque Vectoring or eDTVC, which optimally distributes the torque between each wheel using braking force and motor driving force when making a turn.

The above and other details mentioned in this section apply to the global model. Information about the U.S.-spec Electrified GV70 will be available closer to launch.

Acceleration

On engaging the Boost mode and unlocking the maximum output, a 0-100 km/h (0-62 mph) sprint takes only 4.2 seconds. A model-specific called Integrated Electric Booster (IEB) feature enables regenerative braking, reducing energy consumption and dependence on the brakes. The driver can select from two brake modes as per their preference: Comfort and Sport. Normally, in Comfort mode, a 0-100 km/h (0-62 mph) sprint takes 4.8 seconds.

The Electrified GV70 is the first Genesis model featuring an SUV-specific ‘e-Terrain’ mode to allow stability in various environments. E-Terrain consists of three sub-modes: snow, sand, and mud.

Genesis Electrified GV70 side profile
Genesis says it has increased the GV70’s body rigidity by 24% for its zero-emission Electrified variant. This change should give better protection to passengers and vehicle components. Image Source: Hyundai Motor Group

Battery & Range

A 77.4 kWh battery pack is standard in the Electrified GV70, and it offers a range of up to 400 km (249 miles) as per the Korean EV certification system. The combined energy efficiency rating as per the Korean EV certification system is as low as 4.6 km/kWh (2.9 mi/kWh). A preproduction prototype of a U.S.-spec unit Forbes Wheels saw in Los Angeles displayed 231 miles of range remaining with 90% charge left, which means 100% charging could have provided a range of 257 miles.

Charging

Genesis has applied a 400-volt/800-volt multi-quick charging system that supports various charging infrastructures. This system uses the electric powertrain and inverter to boost the 400-volt voltage supplied from the charger to 800 volts.

Customers will be able to use a 350 kW rapid charger to charge the battery pack from 10% to 80% capacity in just 18 minutes. A V2L feature is available to supply up to 3.6 kW of power from the battery pack.

2023 Genesis Electrified GV70 EV grille charging port
Genesis has discreetly integrated the Electrified GV70’s charging port behind its upper grille. Image Source: Hyundai Motor Group

DAS & ANC-R

The Disconnector Actuator System (DAS) of the Electrified GV70 can automatically connect/disconnect the motor and driveshaft as per the driving conditions. Genesis has equipped it with Smart Regenerative Braking System, which takes driving habits, real-time navigation information, and road conditions into consideration while regenerating energy. One-pedal driving is possible in the new electric SUV with what Genesis calls i-Pedal (Intelligent Pedal). The inclusion of Active Noise Control-Road (ANC-R) also makes the driving experience comfortable.

AspectGenesis Electrified GV70 Specification
Length4,715 mm (185.6 in.)
Width1,910 mm (75.2 in.)
Height1,630 mm (64.2 in.)
Wheelbase2,875 mm (113.2 in.)
Drivetrain Layoute-AWD
No. of MotorsTwo
Motor Power320 kW (429 hp) in normal mode/360 kW (483 hp) in boost mode
Motor Torque700 Nm (516 Lb.-Ft.)
0-62 mph acceleration4.2 seconds (Boost mode)/4.8 seconds (Comfort mode)f
Battery Pack77.4 kWh
Range (S. Korea)400 km (249 miles)
Energy Efficiency Rating (S. Korea)4.6 km/kWh (2.9 mi/kWh)
Genesis Electrified GV70 Specifications for the S.Korean market.

First Drive Reviews

The South Korean media has driven the Genesis Electrified GV70 and shared first impressions. etnews.com says the all-electric GV70 provides a “serene ride and explosive acceleration” and exceeds sports car performance levels. The stability the electric SUV offers on highways is excellent. The motors operate exceptionally quietly, providing a more silent driving experience than most EVs. (ANC-R) is also to be credited when it comes to cabin quietness and comfort. As for energy efficiency, the figure achieved during the test drive was 4.5 km/kWh, which was dead close to the official range certification.

DailyCar also found the Electrified GV70’s performance to be impressive. Though the SUV (with 20-inch wheels) weighs 2,245 kg (4,949 lbs.), it feels light to drive. It’s good at handling, stability, and braking, as per DailyCar. The suspension can soak bumps well, and there’s little body impact even if you drive over a bump at 60 km/h (37 mph).

Segye (via auto.v.daum) makes some interesting observations about comfort and convenience in the Electrified GV70. The charging port’s cover opens manually, and the lack of a powered function is a disappointment given that this is a luxury model. Inside, the floor feels high and does not give a good headroom. 5’9” or taller passengers won’t be comfortable in the rear seats. There’s no space to rest your feet under the front seats, which is another let-down in the back, it noted.

As for the driving experience, it’s pleasurable overall, but the heavy batteries do affect the vehicle during cornering. The brakes perform well and should instill confidence during dynamic driving. The driving range achieved during its testing (with 20-inch wheels) was 373 km (231 miles), which should improve on the standard, 19-inch wheels.

U.S. Production & Release

Production

On April 12, 2022, Hyundai formally confirmed Electrified GV70 U.S. production at the Hyundai Motor Manufacturing Alabama plant in Montgomery. Alabama Governor Kay Ivey said (via governor.alabama.gov) that production of the pure electric GV70 will begin in December 2022.

The Electrified GV70 will be the first U.S.-built Genesis model and also Hyundai Motor Group’s first U.S.-built EV across brands. We assume that Canada would also get the GV70 EV from the American factory.

Hyundai says it will invest USD 300 million and create 200 jobs at its Alabama factory. The company will start projects for expanding the plant from additional warehouse space to enhanced assembly processes to support EV production.

The luxury brand is striving to grow its presence stateside with new launches. Local manufacturing would help Genesis price the Electrified GV70 competitively in the U.S. and make it the volume model. According to Automotive News, Genesis tripled its U.S. sales to 49,621 vehicles in 2021. That’s roughly 36% of the South Korean luxury brand’s global sales volume (138,756 units) for the year.

The expanding charging infrastructure is likely to significantly boost EV sales in the U.S. in the next three years. On November 5, 2021, the U.S. House of Representatives passed a USD 1.2 trillion infrastructure bill that would lead to a solid ramp-up of charging infrastructure. USD 7.5 billion would go into installing new EV charging stations.

Release Date

Hyundai has confirmed that the Genesis Electrified GV70 will start arriving at U.S. dealerships in 2023 (expected in early 2023). Initially, the electric SUV will be available only in California, New York, New Jersey, Connecticut, Arizona, Utah, and Washington.

Retail in the U.S.

Genesis has been capitalizing on Hyundai showrooms to sell cars in the U.S., but that will slowly change. Distancing itself from the mainstream brand is necessary to realize Genesis’ ambitions of a luxury label, and central to that is a premium car shopping experience. According to a MotorTrend report, Genesis spokesperson Jarred Pellat has said that Genesis plans to have 150 dealer showrooms in the USA.

The first exclusive Genesis dealership opened in Lafayette, Louisiana, in March 2022. Genesis already runs a brand experience center in the United States. Called Genesis House, it’s a three-story building spread over 46,000 sq. ft. in New York. It includes not only a showroom but also a South Korean restaurant and a teahouse, as well as a cafe, a boutique, a lightbox theater, and an outdoor deck.

Global Production & Release

Production

Global production of the Genesis GV70 EV takes place in Ulsan, South Korea. According to a report from Asia Times, full production of the Electrified GV70 started at the end of February 2022. However, Hyundai Motor Company has been facing difficulties at the assembly line right from the beginning. A long-standing shortage of semiconductor chips has plagued HMC since their reveal last year, and the Russian invasion of Ukraine has left auto manufacturers with a wiring harness shortage in 2022.

Source: Youtube/Genesis Worldwide

Release Date

South Korea

The Genesis Electrified GV70 is available to order in South Korea, where prices start at KRW 78.09 million (USD 56,737). This price is based on a 5% special consumption tax.

The disruption in the supply of semiconductor chips and wiring harnesses has significantly impacted the Electrified GV70’s production. The previously cited Asia Times report says that customers will have to wait for more than a year from the date of confirming their order to get the delivery of their Electrified GV70.

According to the official sales data from Hyundai Motor Company (HMC), deliveries of the Electrified GV70 in South Korea started in March 2022. In the first month, HMC sold only 94 units. As production ramped up, monthly sales increased to approximately 400-550 units in the later months. In total, HMC delivered 2,445 units by September 2022.

EU & the UK

The Electrified GV70 debuted in Europe at the Goodwood Festival of Speed 2022 on June 23, 2022. Pre-orders opened in all three European markets — Germany (EUR 67,300), Switzerland (CHF 72,100), and the UK (GBP 64,405) — on July 19, 2022. Deliveries in these markets started in October 2022. The WLTP range of the Electrified GV70, applicable in all three countries, is 455 km (283 miles).

Genesis demonstrated the Electrified GV70’s V2L technology at the world-famous motoring event’s 2022 edition. It powered multiple Goodwood household appliances and assisted with wider estate services using the energy stored in the car’s battery pack. V2L technology allows customers to use their EV as a mobile power bank and power everything from gardening equipment and domestic appliances to camping equipment and e-bikes, Genesis said.

Australia

On September 2, 2022, Genesis announced that it will launch the Electrified GV70 in Australia the same month. The company has positioned the pure electric variant of the GV70 as the flagship configuration in its range, available in a single highly equipped trim for a price of AUD 127,800.

New Zealand

In New Zealand, 2023 could be the year of launch. Andy Sinclair, General Manager, Hyundai (New Zealand), said that the company would consider bringing Genesis to New Zealand, as per a Stuff report. Given the country’s new carbon-neutrality goals in the auto sector, the Electrified GV70 should be a part of the luxury brand’s line-up in the country. Sinclair said that bringing Genesis EVs to the country “makes sense” as the government has proposed the Clean Car Standard and Clean Car discount.

TopElectricSUV says

Thanks to local production, the American-spec Genesis GV70 Electric will likely be among the few EVs from a global brand eligible for the Clean Vehicle Credit. That incentive, along with Genesis’ typically-aggressive pricing, should make the Electrified GV70 tempting to Audi Q4 e-tron buyers. The gas-powered GV70, which comes from South Korea, isn’t able to sell nearly as well as the Audi Q5, BMW X3, and Mercedes GLC. The U.S.-built zero-emission variant could be just what the GV70 franchise needs to boost sales.

Genesis GV70 EV FAQs

What is the Genesis Electrified GV70 release date?

Genesis should commence deliveries in the U.S. in early 2023. The company has already launched the EV in South Korea.

Which models will be the Genesis Electrified GV70 rivals?

The Genesis Electrified GV70 will compete with the Tesla Model Y, Audi Q4 e-tron, and the Lexus RZ.

What is the expected price of the Genesis GV70 EV?

Expect prices to start at around USD 65,000 when it enters the U.S. market.

Featured Image Source: Youtube/Genesis