Earlier this year, production of the Lincoln MKZ ended, making it the final Lincoln sedan in the company’s portfolio. With the Lincoln Continental gone too, Ford Motor Company’s luxury brand only deals in SUVs in the US, and as per reports, it stays that way for the foreseeable future.
In an interview with FordAuthority.com, Kumar Galhotra, Ford Vice President and President of the North American region, said that Lincoln does not have foreseeable plans to go back to sedans, but added that the luxury segment is important in China, and that Lincoln was a growing brand there.
In April this year, Ford announced that it had cancelled plans for a Lincoln electric vehicle that would use Rivian’s skateboard platform, citing the pandemic which made the company rethink its business strategy. However, as per reports, Ford still plans to collaborate with Rivian (in which it owns a stake) on a future vehicle.
Ford to build electric SUVs up in Oakville, Canada
In October Ford confirmed it will build five electric vehicles at its Canadian facility in Oakville, Ontario. This facility currently makes the Ford Edge and Lincoln Nautilus, both of which have no defined successors by the company. Production of electric cars at this facility will begin in 2024, and the last of the five planned models will enter production in 2028. During the Q3 2020 earnings call on October 28, 2020, James Farley, President and CEO, Ford Motor Company, reaffirmed this development. Farley said that the company has finalized an agreement with Unifor (Canadian auto workers union) for building electric SUVs at the Oakville plant. He offered no further details on the SUVs planned for this facility.
Lincoln had posted a YoY sales growth of 8.3 percent for 2019, selling 112,204 cars, with the Aviator and Corsair models posting strong numbers. A smaller SUV with full electrification could become a new sales avenue for the company and give it an early mover advantage in the face of competition from Japanese and European brands.
The Ford Mustang Mach-E is made at Ford’s Mexican facility, and its scalable architecture is expected to generate future electric Ford and Lincoln models, which could be part of the five electric cars to be made in Canada. Reports suggest that one of these models would be the Lincoln Mark E electric SUV and debut in 2022.
On the Mustang Mach-E & incoming electrified Ford products
Prices of the Ford Mustang Mach-E were cut by up to USD 3,000 just weeks before U.S. customer deliveries commence. The range kicks off from USD 42,895 for the Select RWD Mustang Mach-E and tops out at USD 58,300 for the First Edition. The Mustang Mach-E is available in battery variants of 75.7 kWh and 98.8 kWh; the former offers range up to 230 miles while the latter is claimed to achieve up to 300 miles.
The Mustang Mach-E RWD will hit 60 mph in the mid-6 second figure, reducing to mid-5 seconds if chosen with AWD. The Mustang Mach-E GT targets the mid-3 second figure, Ford revealed.
Aside from the planned Lincoln electric car based on the Mustang Mach-E, the Blue Oval confirmed it will manufacture the Ford F150 electric at its Michigan plant starting mid-2022. Further, the Ford Bronco Hybrid and next-gen Ford Ranger Hybrid (T6.2) will see electrification in the form of PHEVs, it is reported.